At Seth Godin’s wonderfully informative all day seminar last Tuesday, I was struck by one thing he said to me: "People don’t know they have a strength problem and your job is to (somehow) solve that." Gee thanks.
And he’s right.
See, people by and large think that all exercise is good or that any physical activity will do the "job." I blogged on this once before but I think it’s worth mentioning again – all exercise is not the same.
Since I don’t have 150 million to spend on TV advertising, the best I can do is blog away and keep reminding people that strength training should be the core, the foundation of your exercise program. Everything else you do is secondary because strength training delivers ALL the fitness goods.
If you don’t have an exercise program at present and are starting to think about starting one, think strength training. When you think fruit, think berries. When you think fat, think saturated. When you think sonnets, think Shakespeare and when you think exercise, think strength training.
Now, you don’t need to do it my way – Slow Burn style. No. You don’t need my book nor do you need my video.
But you do need to do it right.
Some other credible strength training sources:
A Practical Approach to Strength Training
It’s a shame that so few people engage in regular strength training exercises. It takes so little to provide so much!
